Google just announced that it is providing local search results on all of its searches. Is your website primed to take advantage of this new Google Local Search feature?
Google announced on April 6, 2009, that it is now providing “local content” on all of its search results, according to its official blog.
In a post on its official blog Google wrote, “We like to make search as easy as we can, so we’ve just finished the worldwide roll-out of local search results on a map, which will now appear even when you don’t type in a location. When you search on Google, we will guess where you are and show results near you.”
So how do they do that? According to Google, “In most cases, we match your IP address to a broad geographical location. You can also specify your likely location using the “Change location” link on the top right corner, above the map. We try to make our guesses as good as they can be so that whether you’re shopping for [groceries], [sporting goods] or [flowers], or looking for your [bank], your [gym], or the [post office], you can just say what you want, and we’ll try to find it right where you are.”
This is big news for local businesses and great news for those local businesses who have optimized their websites for the local markets. Did you know that Google gives you the opportunity to upload coupons, images, and videos to your local listings? And in most cases they also provide reviews. Do you have any? Can’t you see how valuable good reviews are for people who go looking for a business like yours online? In essence, it’s a referral. And if you have any negative referrals, that will impact your business, too.
Find out how you can started right now utilizing this new local search feature to your advantag! And if you’re looking at starting an online business this year, then consider being a small business marketing consultant and help get local businesses visibility on local search. Find out how!
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Tags: google local search, Starting an Online Business, starting your own internet business
